Tag: SEO
Your website is your salesperson
Sometimes, among all the well-meaning advice that comes from friends, media, books and advertising, a tip will stubbornly stick. The one that’s been nagging me recently is this: Treat your website like a salesperson.
It’s a good one. My website was one of the biggest outlays when I set up my business so, of all things, [...]
SEO bit me big time
I’ll never forget the day I was bitten by the SEO bug.
Like most people, I had a vague idea of what search engine optimisation was – it’s keywords and stuff, right? Pay per click – that kind of thing?
Nope. It’s a whole science, based on algorithims and link juice and all sorts of exotic [...]
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