Tag: Linked In

Why should social media be part of my PR strategy?

Why should social media be part of my PR strategy?

| February 21, 2011 | 0 Comments

Look at this screenshot:

The top three results refer to the website. Then:
4th: Twitter
5th: Twitter
6th: Facebook
7th: YouTube
If I told you Networkingolf had also, within a week of this search, featured conspicuously in The Scotsman and The Daily Record, would you be surprised not to find any evidence of this until 14th position in the Google search [...]

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Sharing content online

Sharing content online

| January 31, 2011 | 0 Comments

There’s no point in creating a fantastic piece of content for your company if no one’s going to see it – but people often underestimate the sharing stage.
For me, at the beginning, shyness held me back. I’d tweet once that I’d blogged and hope that people would come. I didn’t necessarily tell my Facebook friends [...]

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How to use Linked In

How to use Linked In

| November 26, 2010 | 2 Comments

In the battle to get businesses to understand the value of a social media strategy, Linked In always seems to win. Facebook is “for the kids”, Twitter has a silly name but Linked In has immediate gravitas – so why are so many people confused about it?
I’d suggest it’s due to usability. Facebook is ridiculously [...]

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