5 reasons to use Twitter Lists

Posted by on Feb 13, 2014 in Social Media Strategy, Twitter | No Comments

1 It organises the noise
Once you’re following a few hundred people, your newsfeed is going to get very busy. You’re going to miss things. You might even get overwhelmed and be tempted to give up on Twitter entirely.
Listing allows you to segregate your newsfeed into bite-size chunks. You can list the people you follow according […]

Follower numbers – it’s quality, not quantity

Posted by on Nov 16, 2010 in Social Media Strategy | No Comments

If you forked out for a stand at an exhibition, would you rather say hello to all 500 delegates as they entered the hall or have meaningful conversations with 20 visitors who turned into clients? It’s easier to wave than engage, but it won’t cover the cost of your stand.
The same is true of Twitter, Facebook […]

Twitter for Granmas

Posted by on Mar 15, 2010 in Twitter | No Comments

I was trying to explain social media to my Grandma today.
She’s 82 and very sharp, so I thought that with a bit of patience, she’d get it. I talked her through Facebook and Twitter and even showed her some blogs – she nodded along, asked questions and seemed to grasp the concept. But then she […]