Me in a minute

Posted by on Jun 6, 2012 in business, Social Media Strategy | 2 Comments

When you meet someone in a business situation and they ask what you do, what do you say? Do you have a standard answer or an elevator pitch handy? Does it depend on the situation?

I’ve never been comfortable with the concept of an elevator pitch – I’m not very good at selling myself and I […]

Sharing content online

Posted by on Jan 31, 2011 in Social Media Strategy | No Comments

There’s no point in creating a fantastic piece of content for your company if no one’s going to see it – but people often underestimate the sharing stage.
For me, at the beginning, shyness held me back. I’d tweet once that I’d blogged and hope that people would come. I didn’t necessarily tell my Facebook friends […]