Hunter Chalets and Apartments is a new business run by couple Finlay and Wendy Hunter who are originally from Glasgow but now live year round in Morzine, France.

I’ve known them for a number of years and jealously followed their updates from Verbier, Tanzania and Zambia as they moved every year to a run a lodge even more luxurious than the last.

When they approached me to help them get some press coverage for their own company, I was delighted. I knew it would be a huge success.

We spent a day together doing some social media training, where we discussed how best to promote their brand online. I’m proud to see their blog posts are always excellent, although slightly more sporadic now that they have a young daughter!

We also arranged a press trip, to which a number of wonderful journalists came. The coverage has been excellent, from The Sunday Times and the Herald in particular.

 

Press trips may seem expensive at first glance, but arranging one is not only the best way to allow journalists to experience your product or service, it often results in the best coverage.

Get in touch if you’d like to discuss your options! kim@impactonline.co.uk

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