Impact Online at La Cala Beach
Impact Online has some great summer projects – but first it’s time to recharge on the beach!
Snow Rehab brochure
Specialist winter travel company Snow Rehab asked Impact Online to write a 12-page brochure for its new training holidays. These take place over two weeks in Canada, at either Big
Video Blogging
It’s time to take a calculated risk – and Impact Online is working with some innovators!
Website Redesign
Landscape Gardening company Mundells originally got in touch when they required a new leaflet. I wrote and designed it to a tight deadline and the director was so pleased, he
These practical tips will help make sure you justify all that time spent on Twitter!
Selling on Twitter – SMW Glasgow presentation
As part of Social Media Week Glasgow, I was invited to speak at a Business Banter event on Tuesday 20 September. It was a fantastic event – if you didn’t manage to make it along, a video of my short, five minute presentation is available here.
The transcript is as follows:
I’ve only got five minutes so [...]
Next Tuesday morning, between 8 and 11am, I will be speaking at one of the Social Media Week Events – Business Banter.
I was very kindly invited to speak by Jacky – Martin Jack, managing director of Think Different Events. Jacky is one of those guys who just gets it. He has spent a year building [...]
Impact Online’s own PR
Sometimes the opportunity arises for Impact Online to get some press coverage. It feels a bit odd to be doing my own PR, but I’ve always thought it important to practise what I preach! After
Social Media Strategy
Impact Online is now Aberdeen-based
As of today, Tuesday 2nd April, Impact Online is Aberdeen-based, with a view of the harbour and the buzz of optimism in the air.
When I first set up the company, over three years ago, it was with the intention of exploiting all the opportunities of online business. I wanted to help my clients better understand [...]
Graph Search from Facebook: This changes everything!
English only
Slow rollout to those who join the waiting list first
Will only search publicly available information
Only covers people, places, photos and interests
Different results depending on your connections
Uses auto-suggest feature
Will eventually include Instagram data
Works in partnership with Microsoft Bing
Would let Google in if they could index fast enough
Use it for finding friends, dating & recruiting
You can [...]
How to get business through Linked In
I am working with two important clients right now whose business I would not have won without Linked In. Of all the social networks, it’s the most straightforward in terms of attributing leads and business, in my opinion. Twitter and Facebook have allowed me to develop relationships with people who have gone on to recommend [...]
Connect
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